It’s 40x more successful than other social media channels with an ROI of 4400%!
When informed by strategy, email marketing is one of the most effective ways to build your
brand, skyrocket organic traffic and convert browsers into buyers.
With just a few clicks of a button and you’re in the face of thousands of warm leads who already know, like, and trust you.
Email is how you convert and retain.
It’s the bottom of your funnel.
However, it isn’t treated this way.
Sure… It is tempting to pump more cash into your Facebook ads in the hopes that these new
eyeballs will buy.
But the truth is, in most cases you’re just going to be let down.
In 2024 with new e-commerce stores popping up every day, the consumer has many choices to choose from. And they're going to shop around.
Mix that with the amount of internet scams out there…
It's becoming increasingly difficult for the modern consumer to click onto your site and trust you enough to buy on the spot.
Even then, if you aren't building loyalty and staying top of mind with your current customer base, you're going to be forgotten.
Which is exactly why you need quality acquisition and retention systems in place.
If you don’t, you’re just going to be throwing your ad-spend into the toilet.
The e-commerce brands winning (at scale) in 2024 are doubling down on the aspects of conversion and retention that actually matter BEFORE scaling acquisition.